HOME > BUSINESS > Shoppers Stop to sell clothes via Snapdeal

Shoppers Stop to sell clothes via Snapdeal

snapdeal

Shoppers Stop, one of India’s oldest organized retailer, has tied up with Snapdeal, One of India’s largest online marketplaces, to sell its merchandise through a flagship Shoppers Stop store on the online portal.

“This partnership will leverage Shoppers Stop’s unparalleled brand assortment and Snapdeal’s pan India reach to create a superlative and holistic omni-channel retail experience for consumers across the country,” the companies said.

The Shoppers Stop store on Snapdeal will be curated keeping in mind the finer nuances of the Shoppers Stop brand, the companies said.

“The layout of the brand store will be customized to offer the signature world-class Shoppers Stop shopping experience to users. The flagship Shoppers Stop store on Snapdeal will feature a wide array of brands and products across various fashion categories like apparel, footwear and accessories. The brand store will enable Shoppers Stop to manage their product selection, promotions and launches as per their need/requirement and basis the analytics shared by Snapdeal.”

The tie-up comes in the wake of the company’s decor unit, HomeStop, tying up with Flipkart.

Customers ordering from Shoppers Stop brand store on Snapdeal will be able to pick up the ordered products or get the same delivered from the nearest Shoppers Stop store. As a pilot, this facility will be launched first in North India. This will extend to other regions of the country over the next 12 months.

Increasingly, the online-retailers are trying to bring an offline aspect for their services. Flipkart, for example, recently announced that it is setting up ‘experience centers’ for its products across the country.

Under the tie-up announced today, consumers will also be able to exchange or return the products bought on the Shoppers Stop brand store on Snapdeal at any of the 74 Shoppers Stop stores across 35 cities.

“This partnership marks a strong beginning of the bright future for online and offline retail collaboration in India,” said Kunal Bahl, Co-Founder & CEO, Snapdeal.

“By bringing the best of online and offline shopping experience to consumers we are confident of delivering great value to consumers across the country while offering them a world class shopping experience. In addition, we will offer our strong presence across 5000+ cities and towns to further expand Shoppers Stop’s reach by adding newer geographies of the country.”

Govind Shrikhande, Customer Care Associate & Managing Director, Shoppers Stop Ltd. said, “In line with our omni-channel retail vision for the company, we have embarked on this first-of-its-kind journey with Snapdeal to strengthen our presence in the marketplace channel. In addition to our own shopping site www.shoppersstop.com, online shoppers will now have the opportunity to also experience Shoppers Stop in the marketplace arena via our exclusive e-store on Snapdeal. We plan to introduce additional features such as ‘Click & Collect’, and ‘Ship from Store’, etc. in the next phase. Overall, this alliance with Snapdeal will give a significant fillip to the growth of our omni-channel business.”

Follow ULTRA.news
Cyient joins hands with UK firm for power utility solutions Cyient, a Mumbai-based provider of engineering, geospatial and operations management services, said it has tied up with UK-based EA Technology to jointly market each others' services to power utilities.EA Technologies provides solutions to electric utilities to monitor and m...
Siemens taps HCL Tech to expand IoT cloud platform MindSphere German equipment maker Siemens has signed up IT services provider HCL Technologies to develop and expand its Internet-of-Things platform MindSphere.Mindsphere is Siemens' cloud–based open Internet of Things (IoT) operating system, and includes technology, applications, conne...
Rupa underwear brings ‘Fruit of the Loom’ to India Rupa & Company, one of India's largest knitwear manufacturers, said it is launching 'Fruit of the Loom' underwear brand in India.Fruit of the Loom, based in Kentucky, is one of the largest manufacturers and marketers underwear, T-shirts and fleece in the world.The com...
Adani to enter e-commerce with grocery app ‘Fortune Online’ Adani Wilmar, the company that markets 'Fortune' brand of food products in India, is all set to enter the online grocery sales business with a new e-commerce portal and app called 'Fortune Online'.The company has hired Ahmedabad-based Infibeam to set up an app for the same. ...
Royal Orchid Hotels inks marketing tie-up with UK’s Bespoke Hotels Royal Orchid Hotels said it had tied up with Bespoke Hotels of the UK to market each others' properties to their customers.Bespoke manages over 200 hots with 9,500 hotel rooms, 8,000 employees and £815 million of assets."Royal Orchid now has the ability to offer its gues...
Future Retail to pay Rs 500 cr in stock, 155 cr cash for Hypercity Future Retail will pay most of the cost of its proposed Hypercity acquisition by issuing new shares, and only about a fourth will be paid in cash.The deal will put even more distance between Future, which operates chains such as Big Bazaar and Central, and other players in I...
Flipkart sales double this year on Big Billion Days Flipkart, one of India's top two online market places, said it saw twice as much business as part of its Big Billion Day Sale this year compared to the last.The company said it added over 3000 sellers to Flipkart Millionaire Club in a span of just five days of TBBD sale. The...
Cyient ties up with US start-up to incorporate AI tech in power solution Mumbai-based IT services provider Cyient said it has signed an agreement to incorporate machine learning meter and voltage signature technology from US-based startup Elpis in its solutions for power utilities."Through this agreement, Cyient and Elpis will jointly pursue util...
Infosys to deliver private cloud solution based on Suse Linux and Openstack IT services provider Infosys said it now offers a private cloud solution built using SUSE Linux and Openstack.The solution will make use of Openstack cloud and datacenter solutions developed by Germany-based Micro Focus SUSE.Infosys and Micro Focus SUSE have jointly inve...
L&T Technology Services to co-develop solutions with Intel unit L&T Technology Services, the engineering services arm of the construction conglomerate, will co-develop industrial solutions with Intel subsidiary Wind River, which works in the emerging domain of Internet of Things.Under the partnership L&T Technology Services will "validat...
FLIPKART BIG BILLION SALE: Bajaj Finance offers no-cost EMI Bajaj Finance will offer 'no cost EMI' schemes on over four lakh products during the Flipkart's 'Big Billion Days' sale that starts tomorrow and ends on Sunday to its existing customers."The existing EMI Card customer can transact on Flipkart without any processing fee or an...
WALLET BATTLE: ICICI Bank offers free cashback on Flipkart, Amazon, Reliance ICICI Bank is offering cash back of up to 10% for those who use its free Pockets prepaid payment card on platforms such as Flipkart, Amazon and Reliance Retail.Pockets prepaid card is a free card that is delivered to anyone who installs ICICI Bank's wallet app -- Pockets -- a...
Godrej Properties, Nirmal to co-develop huge project in Thane West Mumbai-based real estate company Godrej Properties said it has signed a joint venture agreement with Nirmal Ventures, also based in Mumbai, for developing a residential project in Thane.The project, located on the Lal Bahadur Shastri (LBS) Marg, Thane West, will be developed...
India bitcoin law not ready yet – Finance Ministry Finance Minister Arun Jaitley said there was no law on the use of bitcoin and similar crypto currencies in India, and users of such currencies may not get recourse to legal remedies for any damage.However, Jaitely added that the government has set up a committee that is expec...
Yes Bank launches impulse buying app ‘Tap To Shop’ Trying to differentiate itself from regular ecommerce websites and apps, Yes Bank has launched an impulse buying app known as Tap To Shop.Unlike regular online shopping apps, Tap To Shop will be focused exclusively on delivering deals that are not available at most times. The...
Wipro opens Artificial Intelligence research facility in Israel University IT and outsourcing services provider Wipro said it will use students at Israel's largest university to jointly conduct research into artificial intelligence.The company inked an agreement with Tel Aviv University, Israel's largest institution of higher learning which is home ...
Sun Pharma selects Samsung to manufacture psoriasis drug Sun Pharma said it has inked a long-term agreement with Samsung BioLogics under which the Korean company will manufacture Tildrakizumab, a potential treatment for plaque psoriasis, for the Indian company.Plaque psoriasis is an autoimmune condition which results in patches of ...
NIV to help Sun Pharma test Zika, Dengue and Chikungunya drugs Sun Pharma announced a tie-up with National Institute of Virology (NIV) under the Indian Council of Medical Research for testing various compounds for treating rapidly spreading viral infections -- Zika, Chikungunya and Dengue.The compounds will include those sourced from pl...
Anil Ambani Group ties up with Thales for Rafale contracts Reliance Defence, the defence manufacturing arm of the Anil Ambani group, said it will form a joint venture in India with global defence manufacturer Thales to carry out some contracts related to the Rafale jet deal.The Indian company will hold 51% of the equity while the fo...
SpiceJet enters e-commerce business with Amazon SpiceJet, arguably the most aggressive low-cost carrier in India, has entered the e-commerce business with a new venture named 'SpiceStyle!' and also tied up with online giant Amazon.SpiceStyle.com mostly offers fashion itemsProducts from the company will be available vi...