Radio MirchiEntertainment Network India Limited (ENIL), subsidiary of the Times of India Group, will launch its new brand and second channel “Mirchi Love” in Ahmedabad, Jaipur and Surat on the 5th of September, said the company.

The company is currently operating Radio Mirchi 94.3 FM channel in these cities.

Mirchi Love will be available in 104 FM frequencies in Ahmedabad and Jaipur whereas 91.9 FM frequency in Surat, added the company.

With these three launches  the company will be operating 44 channels in all.

Entertainment Network India Limited ia a subsidiary of Times Infotainment Media Limited the holding company promoted by Bennett, Coleman & Company Limited, the flagship company of the Times of India Group.

ENIL was incorporated in the year 1999.

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