HOME > BUSINESS > Will OnePlus 3 from Flipkart get warranty support from manufacturer?

Will OnePlus 3 from Flipkart get warranty support from manufacturer?

OnePlus 3, arguably the most successful premium phone of 2016 in India, may not get warranty support from the manufacturer if purchased from Flipkart, going by a statement by the company.

The company issued a statement that seemed to suggest that Flipkart’s sale of the model is not authorized by the company.

“We have an exclusive partnership with Amazon in India. We advice customers to purchase OnePlus products only through official channels as we cannot guarantee the authenticity of the products sold elsewhere,” the company said.

Typically, warranty is provided to a device based on the purchase invoice or bill to ascertain the genuineness of the stock and the date of the purchase. Since the only authorised distributor, going by the above statement, is Amazon seller Amiable Electronics, any stock purchased from others may not get manufacturer warranty support.

However, it is possible to obtain support if the buyer is able to show a bill or invoice from Amiable Electronics or Amazon.

OnePlus founder Carl Pei has suggested that ‘original’ and ‘new’ stock is being given only to Amazon and you cannot buy it from anywhere else in India.

Flipkart, however, has stuck to its guns and plans to sell ‘limited stock’ of the phone this Sunday at 4 PM.

OnePlus 3 is being sold for Rs 18,999 by the portal as part of its Big Shopping Days sale of 2016. The phone, which retails for Rs 27,999 otherwise, comes with a 5.5-inch AMOLED display and Snapdragon 820 chipset with 6 GB of RAM.

The retailer did not clarify how many phones it plans to put up for sale, but it can be expected that over 100 units are likely to be put up.

The statements from Pei and his company raises the question of what happens if something goes wrong with the model after it is purchased under tomorrow’s sale: Who will give warranty support?

Going by Flipkart’s website, there is a 1 year warranty. But what it has not specified is who is going to provide it — OnePlus (unlikely), Flipkart or OmniTechRetail — the seller.

OminTechRetail has 21,754 ratings on the online retail site, out of which 77% are 4 or 5 star and 3,745 are 2 stars or less.

In most cases, Flipkart writes ‘1 Year Manufacturer Warranty’ as in this case, but in case of OnePlus3, it has merely written ‘1 Year on Handset, 6 Months on Accessories’. However, even in case of Lenovo phones, the retailer does use the phrase ‘1 Year on Handset, 6 Months on Accessories’.

FREE MARKETING BUZZ?

Online retailers and handset brands often sell a few number of handsets at throwaway prices to generate publicity and free marketing — much like contests that reward customers with freebies.

Out of the half a dozen Chinese brands that entered India in 2015, OnePlus has been the most consistent in terms of fulfilling customer expectations.

While players like Xiaomi have generated more sales, customer feedback for the brand has wavered. Xiaomi, for example, has got negative customer feedback due to their strategy of creating huge expectations and demand, even though the company’s manufacturing and logistics is unable to keep up.

LeEco, another prominent brand that has seen tremendous success in India, has failed to live up to customer expectations with its Le Max2 phone, which is currently rated at 3.4 stars out of 5 on Amazon. Similarly, Xiaomi’s Mi5 — another direct competitor to OnePlus’ range — has a rating of 3.8 out of 5 on the same website.

In contrast, OnePlus3 is arguably the most highly rated premium phone in India with an average rating of 4.4 stars out of 5.0 from 12,746 customers.

OnePlus 3T, which is the Snapdragon 821 version of the device, is even more highly rated at 4.5, though only 85 customers have so far left their feedback on the newly launched model. The phone has the ‘No.1 Best Seller’ tag on Amazon in the Electronics category.

The key reason for OnePlus’ success is that it invests everything — marketing, manufacturing and fulfilment — in just 2 or 3 models per year — unlike players like Xiaomi, which bring out 4 to 7 models per year.

Besides being able to manage customer experience better, the small number of models launched in a year helps the company retain premium positioning for its brand.

Since two out of the three models launched in a year will be targeted at high-end users, OnePlus has gradually built for itself a premium reputation unlike other Chinese brands.

Follow ULTRA.news
OnePlus 5 to face competition from Helio X30-powered Meizu Pro 7 in India with Amoled QHD OnePlus 5, arguably the most successful high-end phone in India, is set to face some competition from Meizu Pro 7 Plus, which is now likely to the first phone to come with the advanced 10-nm Helio X30 chipset in India.Meizu has so far focused on the mid-range 10,000-rupee mark...
WALLET BATTLE: ICICI Bank offers free cashback on Flipkart, Amazon, Reliance ICICI Bank is offering cash back of up to 10% for those who use its free Pockets prepaid payment card on platforms such as Flipkart, Amazon and Reliance Retail.Pockets prepaid card is a free card that is delivered to anyone who installs ICICI Bank's wallet app -- Pockets -- a...
OnePlus beats Apple in customer satisfaction – CMR India survey Even as Apple and its iPhone brand remains the most aspirational smartphone in India, it is OnePlus -- owned by the same Chinese company that makes Vivo and Oppo -- that has won the hearts of its Indian customers.OnePlus -- which brings out only one phone at a time -- emerge...
Maruti Suzuki to rebrand its car showroom network in India After introducing a separate showroom network for its higher-end cars by the name of NEXA, India's largest carmaker Maruti Suzuki said it will not overhaul, transform and rebrand its remaining car showrooms in the country.The Company targets to set up over 80 showrooms under ...
Samsung loses title of India’s No.1 smartphone seller to Chinese vendor China's BBK Electronics, which sells its smartphones under brands such as Oppo, Vivo and OnePlus, has emerged as the top smartphone seller in India, dislodging Samsung which had been on top for six years.Samsung, however, continues to be the top feature-phone brand in the cou...
OnePlus 5 with 8GB RAM starts selling on Amazon India OnePlus, the Chinese smartphone maker, said it has started selling the 8GB version of its flagship phone on Amazon from today as part of its "Super Seller Week" on Amazon.The event will last till 25th August.There will also be some offers on the regular OnePlus 5 and OneP...
Xiaomi sells half a crore Redmi Note 4 so far Even as attempts are made to lower the consumption of Chinese products in India by a section of the population, Xiaomi said it has sold 50 lakh units of Redmi Note 4 smartphone in India in six months.A total of 100 mln smartphones are expected to sell in India in 2017, and go...
Yes Bank launches impulse buying app ‘Tap To Shop’ Trying to differentiate itself from regular ecommerce websites and apps, Yes Bank has launched an impulse buying app known as Tap To Shop.Unlike regular online shopping apps, Tap To Shop will be focused exclusively on delivering deals that are not available at most times. The...
SpiceJet enters offline retail, offers free tickets to Goa, Bangkok Airline SpiceJet said it has opened its first physical store under its new ‘SpiceStyle’ retail brand at Galleria Mall in Gurgaon, near Delhi.The launch of its first physical store marks SpiceStyle’s entry into the offline segment besides its ecommerce portal and a brand sto...
ALTBalaji joins Amazon’s Fire TV platform ALTBalaji, the video app from Indian film and television content producer Balaji Telefilms, has joined the Amazon Fire TV platform, joining around 5,200 apps already on the platform.Some of the apps on Fire TVThe e-retailer launched its video device in India two months a...
SpiceJet enters e-commerce business with Amazon SpiceJet, arguably the most aggressive low-cost carrier in India, has entered the e-commerce business with a new venture named 'SpiceStyle!' and also tied up with online giant Amazon.SpiceStyle.com mostly offers fashion itemsProducts from the company will be available vi...
Honda Motorcycle to open 53 second-hand shops in India this year Encouraged by a strong response, Honda Motorcycle & Scooter India said today it was advancing its roll-out target for its 'Best Deal' second-hand motorcycle chain in India.The company said it would add another 50 such pre-owned motorcycle shops in India in the remaining nine...
V2 Retail sees organized sector share tripling to 24% in three years V2 Retail, formerly known as Vishal Retail, said it expects organized retail in India to grow a strong pace in the next three years to increase its share of the overall market to 24% by 2020.At present, the share of organized retail -- mostly super markets and hyper markets,...
Xiaomi to launch Redmi Note 4X in India this Friday? Chinese smartphone maker Xiaomi indicated that it is going to launch the Redmi Note 4X, the slightly modified version of the 'non-X' model, in India on Friday.64 GB Redmi 4XIt released a teaser video indicating the launch (see below).The model was launched in China i...
Pantel’s Vijender Singh buys Den Snapdeal home shopping channel Den Networks said it sold its home shopping channel to Pimex Broadcast Private Limited based in Noida.Den entered the business under a joint venture with Jasper Infotech, the holding company of e-commerce firm Snapdeal.com, two years ago."The name of DEN and Snap deal wi...
Xiaomi sells 2.5 lakh Redmi 4 smartphones in minutes The fastest growing mobile handset brand in India, Xiaomi, said it sold 2.5 lakh units of its entry-level phone Redmi 4 in its inaugural flash sale today.The numbers indicate that the company may have yet another big hit on its hands after the enormously successful Note 4...
Xiaomi at No.2, overtakes Vivo, Oppo in Indian smartphone market Xiaomi has emerged as the second biggest smartphone brand in India after Samsung as its smash hit Redmi Note 4 broke sales records, according to market share numbers for the first three months of the year.The numbers also revealed that for the first time in eight years, t...
Redmi 4: Has Xiaomi forgotten the value-for-money proposition? Xiaomi today launched the Redmi 4 -- its 'entry level' model with a 5-inch display, but a deeper look at the phone's pricing reveals that the company may be moving away from its initial positioning as a value for money brand.At first glance, the device appears to be a true-bl...
Larsen & Toubro Infotech changes to ‘LTI’ as it seeks an independent identity Larsen & Toubro Infotech, which started out as a unit of construction major L&T, has rebranded itself, dropping its parent's name from its own and projecting a more independent brand.The new logo reads 'LTI' in blue, bold letters with the tagline 'Lets Solve', and the new br...
Wipro rebrands itself, reveals new logo Outsourced services provider Wipro Ltd said it was undergoing a rebranding to reflect its evolving business."The new brand identity signifies a higher level of engagement and brand permission that helps clients leverage Wipro’s expertise to address their business requirement...
Amazon Fire TV Stick Launch: Airtel offers 100 GB data free Bharti Airtel said it would provide 100 GB of free high-speed data to anyone who purchases Amazon’s Fire TV Stick in India.The offer is available to Airtel customers on broadband as well as '4G Home Wifi', but not to normal, handset-based 4G users.The data quota can b...
Micromax Evok Note is no competitor for Redmi Note 4 Micromax Evok NoteMicromax has unveiled an online-only, affordably priced mid-range phone in the form of Evok Note, and comparisons are already been drawn between the 5.5-inch phone and the highest-selling phone of 2017 - Xiaomi Redmi Note 4.While the two phones do indeed ha...
Vodafone customers to get Rs 250 cashback on Amazon Prime subscripton Amazon Prime App in IndiaVodafone said any of its subscribers that uses its website or app to subscribe to Amazon Prime service in India will get Rs 250 cash back in the form of payment balance in their Amazon account.Technically, operators in India are forbidden from gi...
Redmi Note 4 Black coming to India on Mar 1 Xiaomi has announced that the sought-after black-color version of its successful Redmi Note 4 smartphone will be sold in India for the first time on March 1.The non-availability of the black variant has been a big grouse with Xiaomi fans in India.The Note 4 was started se...
LENOVO K7 NOTE, with Snapdragon 625, to take on Redmi Note 4 in India Upcoming Lenovo K7 NoteTwo months after the launch of its latest mid-range phone, the Lenovo K6 Note, the Chinese smartphone brand is ready to unveil its next mid range model and the competitor to the successful Redmi Note 4"Something more noteworthy is coming soon," the...