BSNL has introduced a free e-mail service for its broadband users based on its डाटावन.भारत domain name.

As a result, it is possible for a customer to now have an complete email address in Hindi.

“It’s now possible in every part of India to have an email address in their own language and communicate in preferred language”, said Anupam Shrivastav, Managing Director, BSNL.

“The linguistic email service offered by BSNL will have डाटावन.भारत (DataOne.Bharat) domain and email address will be offered in eight regional languages including Hindi, Gujarati, Urdu, Punjabi, Tamil, Telugu, Bengali and Marathi. DataMail is free to be downloaded from any Android or iOS system through their respective play store,” announced Mr. N. K Gupta – Director CFA, BSNL in his statement.

Few months back, Government of India had launched .भारत domain in Indian languages to increase the reach of internet users by providing domain names in their own language so as to cover over 70% of the country’s population living in the rural and remote areas.

As per Indian Telecom Services Performance Indicators Report (April-June, 2016) released by TRAI, total internet subscribers in India is about 350.48 million which is just about 30 percent of the country’s population. So, about 70 percent of population is not having access to the internet and most of these belong to rural India.

On the other side, Indian languages account for less than 0.1 per cent content on world wide web. Also, over 89 per cent population is non-English speaking and unable to read and communicate via email as the language utilised to communicate is English.

“The most spoken languages in India in 2016, according to our analysis based on secondary data, are approximately Hindi (544.39m), Bengali (107.60m), Telugu (95.40m), Marathi (92.74m), Tamil (78.41m), Urdu (66.47m), Gujarati (59.44m), Kannada (48.96m), Punjabi (37.55m), Assamese (16.98m). The total of population using these key languages comes about 1147.95m that is a larger share of current population in India.”

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