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Xiaomi No. 1 in 4G handsets in India, Lava overtakes Micromax in overall market

Chinese brand Xiaomi has emerged as the no. 1 seller of 4G smartphones in India, while Microsoft (Nokia) and Lava are ahead of Micromax in the overall market, according to CyberMedia Mobile Handset Market report, Jan 2015.


According to CyberMedia Research’s numbers, Xiaomi had a 30.8% share in the 4G market in India, followed by Apple with a 23.8% share.

Xiaomi had only one 4G-enabled handset in the country in January – the RedMi Note, while Apple had several.

Samsung, which led in overall smartphone shipments, was at third place in 4G shipments with a 12.1% market share. At No. 4 was HTC, while at the fifth place was Micromax, which also had just one model with 4G – the Yu Yureka.

In terms of overall market (including smart and ‘dumb’ phones), Samsung held on to its lead with a 17.3% market share, while at number 2 was the low-cost player, Lava, with 11.9% of the market.

Lava was followed by Microsoft (formerly called Nokia), which had a 10.3% share, and Micromax (9.7%), and Intex (8.5%).


However, more important than the overall mobile market is the smartphone market. Here, it was Samsung that led again, and that too with a stronger margin.

The Korean company had a 28.8% share in the Indian smartphone market, and was followed by Micromax, which had a 12.1% share.

It looks like Microsoft’s Windows Mobile platform, Lumia, is yet to take off in a major way, with just a 4.6% share of the Indian market. Microsoft was No.5 in smartphone shipments, behind Intex and Lava, which occupied the No. 3 and No. 4 slots.

Smartphones accounted for 34% of the total market, while ‘feature phones’ accounted for 66%.

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