HOME > BUSINESS > AVIATION > SpiceJet enters e-commerce business with Amazon

SpiceJet enters e-commerce business with Amazon

SpiceJet, arguably the most aggressive low-cost carrier in India, has entered the e-commerce business with a new venture named ‘SpiceStyle!’ and also tied up with online giant Amazon.

SpiceStyle.com mostly offers fashion items

Products from the company will be available via the eponymous website, as well as on Amazon.

The unit has been created as a subsidiary of SpiceJet. SpiceStyle! is also the name of the airline’s in-flight selling service.

Amazon will have a special section, www.amazon.in/spicestyle, which will offer the company’s entire portfolio of brands. The products will be delivered via Amazon’s Prime service and will also carry a flat discount of 25% initially, the airline said.

It will sell products ranging from sunglasses, wrist watches, backpacks, silicone luggage tags among others. The new venture also offers an exclusive brand line designed by the Delhi-based designer, Rohit Bal.

The positioning of the brand will be a blend of “value and mid segment”.

Items purchased from the website will be shipped pan India, the company said.

It is not clear whether the fulfilment and delivery of the items purchased through the company’s website will also be handled by Amazon.

The company expressed the hope that the venture will boost SpiceJet’s ancillary revenue, which has grown from 6% to around 17% in the last two years.

“The brand association will now enable customers to freely shop for specially curated, best quality products. SpiceStyle offers products across 17 different categories including a signature Rohit Bal series on Amazon,” the company claimed.

Ajay Singh – CMD, SpiceJet indicated that more such tie-ups can be expected.

“We shall be partnering with leading e-commerce marketplaces to distribute our exclusive range of products,” he said.

No other airline in India has tried to enter the retail business as aggressively in India before this.

Follow ULTRA.news
Is the Reliance Jio’s JioPhone really free? The latest entrant to India's telecom market, Reliance Jio, has announced an unprecedented offer -- a 4G enabled phone with support for apps and videocalling for free.According to Mukesh Ambani, customers do not have to pay anything for the phone as the cost of the phone will...
WATCH HERE: Mukesh Ambani speech on Reliance Jio at AGM today Mukesh Ambani, chairman of Reliance Jio will make a 'significant announcement' about the 4G wireless service provider's offerings at 11 AM on Friday while delivering his annual speech at its parent's annual general meeting.A live webcast of Mukesh Ambani's speech at the AGM, a...
BSNL halves 2Mbps unlimited plan to Rs 599 from 1,199 Faced with a slowdown due to the emergence of the pan-India competitor Reliance Jio, state-owned Bharat Sanchar Nigam Ltd has halved the price of its unlimited 2 Mbps DSL broadband plan to 599 per month.BSNL NEW UNLIMITED BROADBAND PLANThe player was earlier offering unl...
Reliance Jio to offer 5 GB/day for Rs 999 per month Users of the JioFi, the personal hotspot device from Reliance Jio, will be able to get a new plan that takes the free data offered per day to 5 GB.At present, the highest amount of free data that any user on the 4G service can get is 2 GB, for a payment of around Rs 500 for 2...
SpiceJet enters offline retail, offers free tickets to Goa, Bangkok Airline SpiceJet said it has opened its first physical store under its new ‘SpiceStyle’ retail brand at Galleria Mall in Gurgaon, near Delhi.The launch of its first physical store marks SpiceStyle’s entry into the offline segment besides its ecommerce portal and a brand sto...
SpiceJet adds new flights from Surat to Mumbai, Hyderabad SpiceJet announced the launch of four new daily non-stop flights connecting Surat to Mumbai and Hyderabad.From July 10, there will be a new daily direct flight for the Mumbai-Surat-Mumbai sector. It will also start operating its second daily direct flight on the sector in th...
ALTBalaji joins Amazon’s Fire TV platform ALTBalaji, the video app from Indian film and television content producer Balaji Telefilms, has joined the Amazon Fire TV platform, joining around 5,200 apps already on the platform.Some of the apps on Fire TVThe e-retailer launched its video device in India two months a...
Etihad Airways, Abu Dhabi offer free hotel stay to boost tourism In an effort to boost tourism in its home town of Abu Dhabi, government-controlled Etihad Airways announced a set of freebies and packages for passengers transiting through the Gulf city.The biggest freebies are for first class passengers. They will get two free nights at an...
SpiceJet starts UDAN services starting at Rs 2,250 SpiceJet, which was the most aggressive in pursuing the affordable airfare plan called UDAN, today started its services under the scheme.The airline started flights on the Mumbai-Porbandar route with at Rs 2,250 including all taxes and levies, while the fare on the Mumbai-Ka...
Honda Motorcycle to open 53 second-hand shops in India this year Encouraged by a strong response, Honda Motorcycle & Scooter India said today it was advancing its roll-out target for its 'Best Deal' second-hand motorcycle chain in India.The company said it would add another 50 such pre-owned motorcycle shops in India in the remaining nine...
V2 Retail sees organized sector share tripling to 24% in three years V2 Retail, formerly known as Vishal Retail, said it expects organized retail in India to grow a strong pace in the next three years to increase its share of the overall market to 24% by 2020.At present, the share of organized retail -- mostly super markets and hyper markets,...
Pantel’s Vijender Singh buys Den Snapdeal home shopping channel Den Networks said it sold its home shopping channel to Pimex Broadcast Private Limited based in Noida.Den entered the business under a joint venture with Jasper Infotech, the holding company of e-commerce firm Snapdeal.com, two years ago."The name of DEN and Snap deal wi...
SpiceJet announces anniversary sale starting at Rs 12 SpiceJet announced its ‘12th Anniversary Sale’, offering one-way base fares starting as low as Rs 12 plus taxes for travel on its domestic and international network. "The starting base fare of Rs 12, excluding applicable taxes and surcharge, is applicable on all direct do...
SpiceJet introduces self check-in for baggage in Mumbai SpiceJet has introduced self check-in for baggage at Mumbai’s Chhatrapati Shivaji domestic airport.Customers flying with SpiceJet can now simply check-in their baggage at the self-service kiosks themselves up to 45 minutes prior to the departure time."Independent of...
SpiceJet starts flights to Patna from Bangalore, Hyderabad, Mumbai & Kolkata SpiceJet, the airline that offers one of the most cost-effective set of fares in India, said it was starting daily flights to Patna from several cities in India, including Mumbai, Hyderabad, Bangalore and Kolkata.On Tuesday, the Bangalore flight will be replaced by a Chenna...
Amazon Fire TV Stick Launch: Airtel offers 100 GB data free Bharti Airtel said it would provide 100 GB of free high-speed data to anyone who purchases Amazon’s Fire TV Stick in India.The offer is available to Airtel customers on broadband as well as '4G Home Wifi', but not to normal, handset-based 4G users.The data quota can b...
AirAsia offers 15% off to Reliance Jio customers AirAsia said it will offer a 15% discount to all customers of Reliance Jio for flights booked this month for travel between Jun 20 to Sep 30."All Reliance Jio customers get 15% off on domestic and international flights," the airline tweeted.The booking has to be done us...
SpiceJet chooses HSBC as its UPI partner SpiceJet has chosen HSBC Bank as its partner for receiving UPI payments on its website.UPI or Unified Payments Interface is an advanced, easy-to-use, cheap and real-time payment platform designed by the National Payments Corporation of India.Unlike more expensive payment ...
Spicejet adds 22 new flights SpiceJet added 19 new domestic and 3 new international flights under its revised summer schedule, taking its total daily flights to 360.New flights have been introduced in sectors like Surat-Jaipur, Surat-Hyderabad, Surat-Goa, Jammu-Dehradun, Jaipur- Chandigarh-Jammu, and Ben...
Reliance Jio launches Dhan Dhana Dhan offer with three times validity as Summer Surprise Reliance Jio is all set to relaunch its earlier 303 and 499 plan, but with three-times the earlier validity, according to sources.This would help it side-step issues around continuing with free services.UPDATE: The new offer will be called Dhan Dhana Dhan and will have ...
Reliance Jio Summer Surprise plan capped at 1GB/day till Apr 15 Many of those who were looking forward to using more data per day than the 1 GB allotted to them under Reliance Jio's Happy New Year scheme are likely be disappointed as it looks like the 1 GB cap will remain under the Summer Surprise offer as well.Even those Prime Members wh...
SpiceJet awarded six routes under regional connectivity scheme SpiceJet, the country’s favourite low-cost carrier, was today awarded 6 proposals and 11 routes under the first phase of the Government of India's UDAN Regional Connectivity Scheme, the airline said.Out of the six finalised proposals, four will be to Adampur, Kandla, Pondiche...
Reliance Jio allows ‘queuing’ of 303, 499 recharges for 1 year Buy One, Get One offer valid till Mar 31With on four more days remaining before the start of paid services on Reliance Jio, India's largest telecom operator by volume, the company has urged its sales agents to promote the idea of 'queuing' up recharges for a year."We hav...
BSNL offers 30GB 3G data for Rs 549, 14GB for Rs 291 BSNL flyer for its 2GB/day offerBharat Sanchar Nigam Ltd is now offering 30 GB of 3G data with a validity of 30 days for Rs 549 rupees under a promotional scheme till the end of the month.The scheme is intended to coincide with similar freebies announced by new entrant R...
BSNL offers 2GB/day + free calls for Rs 339 per month Bharat Sanchar Nigam Ltd, the state-owned telecom services provider, has launched India's cheapest daily-data pack at Rs 339 per month.For the amount, users will get 2 GB of 3G data plus 25 minutes of free calls per day.The closest tariff plan to this offer is from Re...