PVR in distribution tie-up with Kumar Mangat’s Panorama Studios

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PVR Pictures, the production and distribution arm of India’s largest film exhibition company, said it has signed an agreement Kumar Mangat Pathak and Abhishek Pathak’s Panorama Studios to distribute films across India.

Panorama Studios has produced hits like Omkara, Special 26, Drishyam, Singham, Raid and Pyaar Ka Punchnama, since it was founded in 2005.

PVR Pictures will help Panorama Studios distribute its upcoming films such as “Batla House”, “Section 375″ and “Khuda Hafiz”, all slated for release in the current financial year.

Besides producing films, Panorama Studios has also distributed more than 500 films in India, including Son of Sardaar, Rustom, Dabangg, Gabbar is back, Dark Knight Rises, Fast and Furious 6.

“For both of us, this is a huge opportunity to learn from each other and contribute to each other’s success,” said Kumar Mangat Pathak, Managing Director, Panorama Studios International Limited

This the second such collaboration inked by PVR Pictures in a month.

Last month, PVR Pictures joined hands with Anil Ambani-led Reliance Entertainment to distribute films pan India in what was billed as “the first endeavor of its kind in the Indian film industry”.

Tying up with PVR can be a big advantage for any production house in India as the group operates 781 screens across 67 Indian cities. It has distributed over 500 Hollywood, 200-plus Hindi and 100-plus regional films since 2002.

Kamal Gianchandani, CEO, PVR Pictures Limited said Kumar Mangat Pathak and Abhishek Pathak have raised the bar for the film industry by creating high quality content in multiple languages.

“Kumarji has an enormous amount of experience in the business &, he has achieved both acclaim & commercial success over a long and sustained period, a tough act in the film business. We are delighted to join Kumar ji and Abhishek on this journey,” he said.

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