After the success of Ragini MMS 2, American adult film actress Sunny Leone has been roped in to host MTV’s dating cum couple reality show Splitsvilla.
She, along with Nikhil Chinapa, will be the host of the seventh season of MTV Splitsvilla. “A sizzling Sunny will be seen co-hosting this immensely exciting season of the show,” MTV said.
MTV claims that the show has over 68 million viewers in urban India. Last season of the show saw more than 18 million video views.
“With over 3.5 million fans on the Facebook page and over 1500 tweets for each new episode that went on air, season six of the show has been the biggest one yet. Now, in its seventh season, Sunny has been roped in to up the ante and make this year the hottest one for the show ever,” the TV channel said.
Speaking about her decision to host MTV Splitsvilla, Sunny Leone said, “After moving to India, I got the opportunity to watch Splitsvilla and enjoyed it quite a bit. It’s great that I now get to be a part of it. I am absolutely excited about working on the show and I know it’s going to be a treat for me and my fans alike!”
Speaking about the show, MTV VJ Nikhil Chinapa said, “This year, we’re changing things around to raise the stakes and the excitement around the show. In its 7th season, MTV has put together not just a fantastic new cast but also has made some very interesting changes to the format. With all the elements coming together, MTV Splitsvilla promises to deliver the best season we’ve ever had to fans this year.”
“MTV Splitsvilla is a sexy show which delves into the love, life and relationships of hot young people. It’s about the youth finding love and what choices they make,” said Vikas Gupta, programming head of MTV India,
“Sunny is a gorgeous woman who has a great fan following which makes her one of the most sought after faces in the industry today and we’re extremely delighted to have her as the face of our flagship show. In MTV Splitsvilla’s season seven, you will see Sunny in a way you’ve never seen before.”
Along with getting one of hottest women to host the show, this year MTV has many more surprises planned for the viewers of MTV Splitsvilla which will be revealed as the show goes on air, the channel added.
Sunny Leone has had surprising popularity in India. A song featuring her, Baby Doll, also became a massive hit in India. Sunny Leone, interestingly, is reported to be more popular in the Hindi rural heartland than in the big cities, with shops and products being named after her.